Using retired real estate to support a national brand expansion

Situation:

A prominent food company was looking to liquidate a retired processing plant and agricultural property in Florida. The company’s asking price for the property was ~ $2.5 million… but the fair market value was determined to be significantly less.

Solution:

Trade X Partners worked with this client’s preferred real estate company.to sell the property at the current marketplace price… while enabling the client to receive greater value for their property through an innovative barter solution that included trade credits and shared revenue from the sale.

Results:

The client received $2.5 million in total value for their property (cash and trade credits), which was used to fund planned media.